Ensocial Media Report Excel Template - The goal for many social media marketers is two fold to have a successful strategy and to make reporting on and analyzing that strategy easy Our template will help you Track and compare your paid social performance think ads and posts you boost Compile a top level analysis of these efforts and how they contribute to your overall social
Step 3 Monthly Performance Breakdowns Metrics Next it s time to add your social media analytics to the report Most social platforms have built in analytics dashboards but for more flexibility and peace of mind you should keep track of your metrics in a spreadsheet that you own
Ensocial Media Report Excel Template
Ensocial Media Report Excel Template
Step 4: Add in Some Visuals. A chart of numbers on a slide deck is, well, pretty boring. While a numerical chart is important for sharing as much info as possible in an organized way, using visuals is a better way to convey the growth and success metrics of your social media performance.
Step 4 Gather data Collect data for the reporting period across all of the relevant platforms your brand uses Most social media platforms offer built in analytics but you can also use third party tools for a more comprehensive analysis like ahem Hootsuite Insights
How To Create A Social Media Report In 2024 Free Template
Building social media reports can be challenging and painful at first For one thing you have a ton of decisions to make things like what metrics you want to track or what tools you should use to build your report To take the weight off your shoulders we ll share 26 of our favorite organic and paid
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Here are eight tips for creating a showstopper report 1 Define clear goals KPIs Goals matter because they hold you accountable guide your decision making and keep your social strategy focused on outcomes Start by clearly defining your goals and key performance indicators KPIs for your social media campaigns
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Step 2 Choose your reporting frequency First things first You need to determine the time frame for your reports All social networks allow you to pull data from their native analytics based on specific date ranges Brands typically produce social reports daily weekly monthly and or quarterly
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The engagement rate is the percentage of engaging posts It tells the client how many published posts got a response from the audience It could easily be calculated by dividing the total number of engaged posts by the total number of published posts and then multiplying the solution by 100 You ll get the engagement rate of your social media
3. HubSpot social media report template. If you need to report the results of a social media campaign, the social media report template from HubSpot offers a free way for you to share the data clearly and effectively. The comprehensive template is downloadable in Word, PowerPoint, Google Docs or Slides, and PDF.
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Here s a quick tutorial on how to install the add on Next make a copy of the template On your copied template launch the Supermetrics sidebar Click on Add ons Supermetrics Launch Once the sidebar opens click on the hamburger icon and choose Duplicate file for another account
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Ensocial Media Report Excel Template
The engagement rate is the percentage of engaging posts It tells the client how many published posts got a response from the audience It could easily be calculated by dividing the total number of engaged posts by the total number of published posts and then multiplying the solution by 100 You ll get the engagement rate of your social media
Step 3 Monthly Performance Breakdowns Metrics Next it s time to add your social media analytics to the report Most social platforms have built in analytics dashboards but for more flexibility and peace of mind you should keep track of your metrics in a spreadsheet that you own
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