Enstrategic Account Review Template - 1 Download and Name the Simple Account Plan Template for Microsoft Download and open the Simple Account Plan Template in Microsoft Word Save and rename the document locally 2 Enter Basic Details About the Plan Click the Date box and enter the date you re creating the plan
1 Determine which accounts require account planning First you should develop criteria for determining which accounts need an account plan Clients who tend to require an account plan include those who are high profile likely to scale and can use your product or service in other departments in the company 2
Enstrategic Account Review Template
Enstrategic Account Review Template
Part of your strategic account planning template includes assessing the client landscape, and to do that, you should get information on the following: A whitespace map - opportunities for added value - upsells, cross-sells. Customer value scorecard - client satisfaction, objectives, performance/KPIs.
A strategic account review is a process every Account Manager should be going through every 6 months Too often the account team rush straight into the next project without stopping to look at what results they achieved for their client for the current project This plan is a review of what went well what the challenges were and how you will
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Strategic account planning gives you a comprehensive roadmap for nurturing key customers and growing your client relationships While every account is unique and requires a tailored approach this template will help you get started and ensure you address all the key components of an effective account management plan
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Efficiency is the Name of the Game You should shoot for account review meetings no longer than 30 minutes It sounds like a short duration for a meeting but in our experience we ve found that account managers shouldn t need more time than that to achieve maximum results Remember your account s time is valuable so by keeping it short
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Here are some ways strategic account planning adds value to important customers 1 Customized Solutions The main objective of strategic account planning is to gain a better understanding of key accounts This information if used effectively can be used to present customized solutions to customers
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1 Plan ahead The first step to a successful account review is to plan ahead and prepare the agenda materials and participants You should align the account review with the client s goals
1 Step 1: Identify your account objectives. The first step is to define what you want to achieve with each account, such as increasing revenue, retention, loyalty, referrals, or cross-selling ...
A Strategic Account Planning Template For Your Business
Template 2 Account Strategic Review with Yearly Growth Plan The PPT Slide provides a view of client dynamics financial aspirations challenges faced current progress goals and the journey ahead with next year s growth plan This slide is an invaluable asset for business leaders strategic planners and account managers
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Enstrategic Account Review Template
1 Plan ahead The first step to a successful account review is to plan ahead and prepare the agenda materials and participants You should align the account review with the client s goals
1 Determine which accounts require account planning First you should develop criteria for determining which accounts need an account plan Clients who tend to require an account plan include those who are high profile likely to scale and can use your product or service in other departments in the company 2
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FREE 17 Review Forms In Excel PDF